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Why Outsource

Food service manufacturers (FSMs) have increasingly outsourced sales and marketing tasks to foodservice sales & marketing agencies (FSAs).

This trend has multiplied into a $122B+ industry that represents over 60% of manufacturer revenues, 81% of brands and 75% of customers

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Benefits by Outsourcing

  • Increase product sales
  • Increase market penetration
  • Gain strategic customer/market access
  • Provide superior competitive position
  • Improve market coverage and distribution
  • Increase share of customer’s business
  • Enhance market knowledge